Direct Mail FAQ

  • Why Choose Valpak Direct Mail?

    • 70% of consumers prefer traditional mail for receiving offers.

      Learn more about Direct Mail Relevance in this downloadable PDF.

    • Can I learn more?

      Absolutely!  Check out this video for more information:

  • Artwork & Design

    • I don’t have print-ready artwork for my postcards, just some ideas. Does Valpak offer full-service design?

      Yes. Our staff includes a full-service design department that is well versed in the language of direct mail postcards. Your Valpak Postcard Expert will talk with you about your business and help set marketing goals. Then, your Postcard Expert will work with one of our talented designers to create an effective, professionally designed postcard.

    • Is there a charge for Valpak postcard design services?

      No. Professional marketing consulting and graphic design for your postcard is included FREE of charge.

  • Mailing Lists

    • Can you help me find mailing lists that target my best prospects?

      Yes. We are able to obtain virtually any mailing list on the market for your postcard campaign. Just tell us who you are trying to reach and we will do the research and acquire the list for you. Our strong relationships with the country’s largest and most credible list and database companies enables us to provide you with the best lists at great prices. Our experienced Postcard Marketing Experts can help you find exactly the right business or consumer list to meet your needs.

    • How many times can I use the list I purchase?

      Most mailing lists are purchased/rented with a single use. Multiple use licenses are available for an additional fee typically good for one year – but since information changes often, it may be better to purchase your postcard mailing list as needed.

    • My mailing list contains duplicate records. Can you clean up my list?

      Address certification (CASS) is a standard part of our postcard mailing services. If you need us to de-dupe and cleanse your list, we can do that too.

    • What will happen when I send my mailing list to Valpak?

      When we receive your mailing list, we will process your list with software certified by the United States Postal Service in order to obtain the lowest possible postage rate for your postcard mailing. (The USPS offers significant discounts for mail that has been printed with automation barcodes and prepared in presort order.)

  • Postage

    • We are a non-profit, what do we have to do to take advantage of the non-profit postage rates?

      If you don’t already have a non-profit permit, you can use our non-profit permit at no additional charge. However, your non-profit status must first be approved by the Post Office. You must fill out a short form and supply some supporting documentation. Valpak can assist you with that process.

For a quote, please fill out our request form here.